diff --git a/pidcat.py b/pidcat.py
index c95c25d..61f5088 100755
--- a/pidcat.py
+++ b/pidcat.py
@@ -46,6 +46,7 @@
 parser.add_argument('-i', '--ignore-tag', dest='ignored_tag', action='append', help='Filter output by ignoring specified tag(s)')
 parser.add_argument('-v', '--version', action='version', version='%(prog)s ' + __version__, help='Print the version number and exit')
 parser.add_argument('-a', '--all', dest='all', action='store_true', default=False, help='Print all log messages')
+parser.add_argument('--colorized', '--colorized', dest='colorized', action='store_true', default=False, help='Colorized log messages')
 
 args = parser.parse_args()
 min_level = LOG_LEVELS_MAP[args.min_level.upper()]
@@ -90,6 +91,11 @@
 
 RESET = '\033[0m'
 
+colorized = False
+if len(sys.argv) > 1:
+  if sys.argv[1] == "--colorized":
+    colorized = True
+
 def termcolor(fg=None, bg=None):
   codes = []
   if fg is not None: codes.append('3%d' % fg)
@@ -355,6 +361,6 @@ def tag_in_tags_regex(tag, tags):
   for matcher in RULES:
     replace = RULES[matcher]
     message = matcher.sub(replace, message)
-
-  linebuf += indent_wrap(message)
+  lineFg = color if colorized else WHITE
+  linebuf += indent_wrap(colorize(message, fg=lineFg))
   print(linebuf.encode('utf-8'))