diff --git a/biome.json b/biome.json
index 0c8f6d5..db28d2f 100644
--- a/biome.json
+++ b/biome.json
@@ -39,7 +39,8 @@
 			"vtex/**",
 			"resend/**",
 			"website/**",
-			"vitest.config.ts"
+			"vitest.config.ts",
+			"registry.ts"
 		]
 	}
 }
diff --git a/package.json b/package.json
index aec54c1..04a5f0c 100644
--- a/package.json
+++ b/package.json
@@ -4,6 +4,7 @@
   "type": "module",
   "description": "Deco commerce apps for TanStack Start - Shopify, VTEX, commerce types, analytics utils",
   "exports": {
+    "./registry": "./registry.ts",
     "./commerce/types": "./commerce/types/commerce.ts",
     "./commerce/app-types": "./commerce/app-types.ts",
     "./commerce/resolve": "./commerce/resolve.ts",
@@ -87,6 +88,7 @@
     "url": "https://github.com/decocms/apps-start.git"
   },
   "files": [
+    "registry.ts",
     "commerce/",
     "shopify/",
     "vtex/",
diff --git a/registry.ts b/registry.ts
new file mode 100644
index 0000000..2ec388b
--- /dev/null
+++ b/registry.ts
@@ -0,0 +1,13 @@
+/**
+ * App registry — maps CMS block keys to their module loaders.
+ *
+ * @decocms/start imports this registry instead of hardcoding known apps.
+ * To register a new app, add an entry here and it will be auto-discovered
+ * by the framework's `autoconfigApps()`.
+ */
+export const apps: Record<string, () => Promise<{ configure: (...args: never[]) => unknown }>> = {
+	"deco-vtex": () => import("./vtex/mod"),
+	"deco-shopify": () => import("./shopify/mod"),
+	"deco-resend": () => import("./resend/mod"),
+	"deco-website": () => import("./website/mod"),
+};