feat: align offer to X-post AI Partner base model

[ryaneggz]

Summary

Recast the Mifune offer so the recurring AI Partner is the visible BASE (homepage + /pricing), Done-For-You is the explicit UPSELL, and Managed AI Workforce on OpenHarness is the top — matching the Corey Ganim X-post being replicated. Encode the four AI Partner mechanics (two done-with-you sessions/mo, intake-form = the audit, day-one win + Audit→Optimize→Automate, async + same-day replies + a quantified deliverables log) and reframe the audit as a FREE intake that feeds the partner.

Goals

1. Homepage Offer + /pricing ladder lead with AI Partner (base, highlighted) → DFY (upsell) → Managed (top).
2. Encode the four AI Partner mechanics so a buyer can see them.
3. Reframe the audit as a free intake funneling into AI Partner (keep the #audit form + wiring).
4. Purge stale done-for-you / "managed in 30 days" / "paid audit" copy.

PRD

• tasks/ai-partner-offer-realign/prd.md (8 stories, US-001..US-008) on branch feat/36-mifune-website-refactor.

Critique

• 2-critic adversarial gate before this issue. 5 HIGH findings raised (empty ROI-Framing box, required ladderStage, "jump straight to DFY" purge, "What's in every AI Partner month" placement, SLA/highlight-flip) — all resolved at AC level in PRD v2; focused re-review: PROCEED.

Tracking

Refinement of PR #37 (same branch, no new PR). Scaffolded by /ship-spec; executed via /delegate.

[stevesagronegocios673-ux]

Quick offer-copy note after reading the issue, tasks/ai-partner-offer-realign/prd.md, and the branch versions of HeroSection.tsx, PricingSection.tsx, EnterpriseSection.tsx, and src/config/pricing.ts: the implementation is already much closer to the AI Partner base model. The remaining thing I would tighten is the first-screen hierarchy.

The PRD says the buyer complaint is: "I'm not seeing the base offer of AI Partner like in the X post." On the branch, the hero subhead now says Your AI implementation partner, which is good, but the hero headline still leads with:

Deploy AI workers into your business
without hiring more staff.

That still sells the output before it sells the relationship. If AI Partner is the base offer, I would make the headline name the partner model directly and let AI workers become the proof underneath.

Possible hero rewrite:

Your AI Partner for the workflows your team keeps postponing.

In two working sessions a month, we fix the process, build the first automation on your screen, and leave your team with the system, docs, and deliverables log.

Then the right-side visual can keep Lead comes in -> AI Worker follows up -> CRM updated -> Summary report as the proof. That makes the page sequence cleaner:

Relationship: AI Partner
Method: two sessions/month + Audit, Optimize, Automate
Proof: first worker live + quantified deliverables log
Upsell: DFY deployment
Top: Managed AI Workforce on OpenHarness

A few concrete tweaks I would make before considering this issue done:

1. Change the hero badge from Managed AI Workers for Business to something like AI Partner for Operator-Led Automation. The current badge still sounds like the top-tier managed offer.
2. In PricingSection.tsx, the subhead says Begin as the base with a recurring AI Partner engagement...; I would rewrite that to buyer language: Start with AI Partner as the base, add done-for-you builds when you want us to take over, then graduate to a managed AI workforce.
3. In homepageTiers, At least one automation live after session one is strong. I would mirror that exact promise once in the hero/trust chips, because it is more concrete than No new hires needed.
4. In EnterpriseSection, the form says What you'll walk away with, but the benefits are mostly pre-session/intake outcomes. Consider What the intake clarifies so it does not overpromise the free audit as a full deliverable.
5. Keep AI Partner highlighted, but make sure every surrounding section calls it the base offer, not only pricing cards. The issue is positioning, not just pricing data order.

Acceptance criterion I would add:

Before the visitor reaches pricing, they should be able to say: AI Partner is the entry offer, it runs as two done-with-you sessions per month, and the first paid promise is a day-one automation win plus a quantified deliverables log.

If useful, I can send a fuller tiny pass: rewritten hero + 5 exact copy blocks for hero badge, headline/subhead, trust chips, pricing subhead, intake-form framing, and the AI Partner proof line.