diff --git a/src/Rokt-Kit.js b/src/Rokt-Kit.js
index 1e11709..ecd5440 100644
--- a/src/Rokt-Kit.js
+++ b/src/Rokt-Kit.js
@@ -58,6 +58,14 @@ var constructor = function () {
         return baseUrl + '?extensions=' + extensions.join(',');
     }
 
+    /**
+     * Checks if Rokt launcher is available and ready to attach
+     * @returns {boolean} True if launcher can be attached
+     */
+    function isLauncherReadyToAttach() {
+        return window.Rokt && typeof window.Rokt.createLauncher === 'function';
+    }
+
     /**
      * Passes attributes to the Rokt Web SDK for client-side hashing
      * @see https://docs.rokt.com/developers/integration-guides/web/library/integration-launcher#hash-attributes
@@ -120,7 +128,9 @@ var constructor = function () {
             return;
         }
 
-        if (!window.Rokt || !(window.Rokt && window.Rokt.currentLauncher)) {
+        if (isLauncherReadyToAttach()) {
+            attachLauncher(accountId, launcherOptions);
+        } else {
             var target = document.head || document.body;
             var script = document.createElement('script');
             script.type = 'text/javascript';
@@ -131,12 +141,7 @@ var constructor = function () {
             script.id = 'rokt-launcher';
 
             script.onload = function () {
-                // Once the script loads, ensure the Rokt object is available
-                if (
-                    window.Rokt &&
-                    typeof window.Rokt.createLauncher === 'function' &&
-                    window.Rokt.currentLauncher === undefined
-                ) {
+                if (isLauncherReadyToAttach()) {
                     attachLauncher(accountId, launcherOptions);
                 } else {
                     console.error(
@@ -151,8 +156,6 @@ var constructor = function () {
 
             target.appendChild(script);
             captureTiming(PerformanceMarks.RoktScriptAppended);
-        } else {
-            console.warn('Unable to find Rokt on the page');
         }
     }
     /**
diff --git a/test/src/tests.js b/test/src/tests.js
index 0b75846..ada98e0 100644
--- a/test/src/tests.js
+++ b/test/src/tests.js
@@ -577,6 +577,14 @@ describe('Rokt Forwarder', () => {
         });
 
         it('should add a performance marker when the script is appended', async () => {
+            var savedRokt = window.mParticle.Rokt;
+            window.Rokt = undefined;
+            window.mParticle.Rokt = {
+                domain: 'apps.rokt.com',
+                attachKit: async () => Promise.resolve(),
+                filters: savedRokt.filters,
+            };
+
             await window.mParticle.forwarder.init(
                 { accountId: '123456' },
                 reportService.cb,
@@ -724,6 +732,20 @@ describe('Rokt Forwarder', () => {
 
             mockMessageQueue.length.should.equal(0);
         });
+
+        it('should call createLauncher when launcher is embedded and not yet initialized', async () => {
+            await window.mParticle.forwarder.init(
+                { accountId: '123456' },
+                reportService.cb,
+                false,
+                null,
+                {}
+            );
+
+            await waitForCondition(() => window.mParticle.Rokt.attachKitCalled);
+
+            window.mParticle.Rokt.createLauncherCalled.should.equal(true);
+        });
     });
 
     describe('#selectPlacements', () => {