diff --git a/Makefile b/Makefile
index 11680d8..b8acfbd 100644
--- a/Makefile
+++ b/Makefile
@@ -37,7 +37,7 @@ us_autocomplete_pro_api:
 	PYTHONPATH=. python3 examples/us_autocomplete_pro_example.py
 
 us_enrichment_api:
-	PYTHONPATH=. python3 examples/us_enrichment_example.py
+	PYTHONPATH=. python3 examples/us_enrichment_example.py && PYTHONPATH=. python3 examples/us_enrichment_etag_example.py && PYTHONPATH=. python3 examples/us_enrichment_business_example.py && PYTHONPATH=. python3 examples/us_enrichment_business_name_search_example.py && PYTHONPATH=. python3 examples/us_enrichment_generic_example.py && PYTHONPATH=. python3 examples/us_enrichment_geo_reference_example.py && PYTHONPATH=. python3 examples/us_enrichment_secondary_example.py && PYTHONPATH=. python3 examples/us_enrichment_secondary_count_example.py
 
 us_extract_api:
 	PYTHONPATH=. python3 examples/us_extract_example.py
diff --git a/examples/us_enrichment_business_name_search_example.py b/examples/us_enrichment_business_name_search_example.py
new file mode 100644
index 0000000..7140f79
--- /dev/null
+++ b/examples/us_enrichment_business_name_search_example.py
@@ -0,0 +1,66 @@
+import os
+
+from smartystreets_python_sdk import BasicAuthCredentials, ClientBuilder
+from smartystreets_python_sdk.us_enrichment import BusinessLookup
+
+
+def run():
+    auth_id = os.environ['SMARTY_AUTH_ID']
+    auth_token = os.environ['SMARTY_AUTH_TOKEN']
+
+    credentials = BasicAuthCredentials(auth_id, auth_token)
+    client = ClientBuilder(credentials).build_us_enrichment_api_client()
+
+    lookup = BusinessLookup()
+    lookup.business_name = "delta air"
+    lookup.city = "atlanta"
+
+    try:
+        summary_results = client.send_business_lookup(lookup)
+    except Exception as err:
+        print(err)
+        return
+
+    if not summary_results:
+        print("No response returned for business name {}".format(lookup.business_name))
+        return
+
+    summary = summary_results[0]
+    if not summary.businesses:
+        print("Business name {} has no business tenants".format(lookup.business_name))
+        return
+
+    print("Matching businesses for business_name '{}':".format(lookup.business_name))
+    for biz in summary.businesses:
+        print("  - {} (ID: {})".format(biz.company_name, biz.business_id))
+
+    first = summary.businesses[0]
+    print("\nFetching details for business: {} (ID: {})".format(first.company_name, first.business_id))
+
+    try:
+        detail_result = client.send_business_detail_lookup(first.business_id)
+    except Exception as err:
+        print(err)
+        return
+
+    if detail_result is None:
+        print("\nNo detail result returned")
+        return
+
+    print("\nDetail result:")
+    print_result(detail_result)
+
+
+def print_result(obj):
+    for key, value in vars(obj).items():
+        if value is None:
+            continue
+        if key == 'attributes':
+            print_result(value)
+            continue
+        print("{}: {}".format(key, value))
+    print()
+
+
+if __name__ == "__main__":
+    run()
diff --git a/smartystreets_python_sdk/us_enrichment/client.py b/smartystreets_python_sdk/us_enrichment/client.py
index 38b079e..7a2e672 100644
--- a/smartystreets_python_sdk/us_enrichment/client.py
+++ b/smartystreets_python_sdk/us_enrichment/client.py
@@ -107,8 +107,9 @@ def send_lookup(client: Client, lookup, response_class=Response):
         _is_blank(getattr(lookup, 'smartykey', None))
         and _is_blank(getattr(lookup, 'street', None))
         and _is_blank(getattr(lookup, 'freeform', None))
+        and _is_blank(getattr(lookup, 'business_name', None))
     ):
-        raise SmartyException("Lookup requires one of 'smartykey', 'street', or 'freeform' to be set")
+        raise SmartyException("Lookup requires one of 'smartykey', 'street', 'freeform', or 'business_name' to be set")
 
     request = build_request(lookup)
     raw = _dispatch(client, request, lookup)
@@ -158,7 +159,7 @@ def _url_components(lookup):
 
 def _address_parameters(lookup):
     params = {}
-    for key in ('freeform', 'street', 'city', 'state', 'zipcode', 'features'):
+    for key in ('freeform', 'street', 'city', 'state', 'zipcode', 'features', 'business_name'):
         value = getattr(lookup, key, None)
         if value:
             params[key] = value
diff --git a/smartystreets_python_sdk/us_enrichment/lookup.py b/smartystreets_python_sdk/us_enrichment/lookup.py
index 8268767..5797255 100644
--- a/smartystreets_python_sdk/us_enrichment/lookup.py
+++ b/smartystreets_python_sdk/us_enrichment/lookup.py
@@ -28,7 +28,7 @@ def add_exclude_attribute(self, attribute):
 
 
 class Lookup(LookupBase):
-    def __init__(self, smartykey=None, dataset=None, dataSubset=None, features=None, freeform=None, street=None, city=None, state=None, zipcode=None):
+    def __init__(self, smartykey=None, dataset=None, dataSubset=None, features=None, freeform=None, street=None, city=None, state=None, zipcode=None, business_name=None):
         super().__init__()
         self.smartykey = smartykey
         self.dataset = dataset
@@ -40,6 +40,7 @@ def __init__(self, smartykey=None, dataset=None, dataSubset=None, features=None,
         self.state = state
         self.zipcode = zipcode
         self.result = []
+        self.business_name = business_name
 
 
 class PrincipalLookup(Lookup):
diff --git a/test/us_enrichment/business_summary_test.py b/test/us_enrichment/business_summary_test.py
index c141634..a454025 100644
--- a/test/us_enrichment/business_summary_test.py
+++ b/test/us_enrichment/business_summary_test.py
@@ -54,6 +54,27 @@ def test_business_lookup_with_freeform_builds_url(self):
             capturing.request.parameters['freeform'],
         )
 
+    def test_business_lookup_with_business_name_builds_search_param(self):
+        capturing = RequestCapturingSender()
+        client, _ = self._client(capturing)
+
+        lookup = BusinessLookup()
+        lookup.business_name = "Style Studio"
+        client.send_business_lookup(lookup)
+
+        self.assertEqual("search/business", capturing.request.url_components)
+        self.assertEqual("Style Studio", capturing.request.parameters['business_name'])
+
+    def test_business_lookup_omits_empty_business_name(self):
+        capturing = RequestCapturingSender()
+        client, _ = self._client(capturing)
+
+        lookup = BusinessLookup()
+        lookup.freeform = "1600 amphitheatre pkwy mountain view ca"
+        client.send_business_lookup(lookup)
+
+        self.assertNotIn('business_name', capturing.request.parameters)
+
     def test_rejects_whitespace_smartykey_on_summary_lookup(self):
         capturing = RequestCapturingSender()
         client, _ = self._client(capturing)