It appears that sorting is based on market instead of country.
But the result of this is that the user must look through every possible country in the list, since they cannot count on sorting to find their country. Even worse, there is an appearance of alphabetical sorting (since the countries are sorted alphabetically within the market) so they are likely to conclude that their country does not exist in the list and go elsewhere.
Context
You see this while logging in.
Expected Behavior
Countries should all be sorted alphabetically as a single group.
Actual Behavior
Countries appear to be grouped by market and sorted within the market.
Possible Fix
Sorting all countries as a single group.
Your Environment
It appears that sorting is based on market instead of country.
But the result of this is that the user must look through every possible country in the list, since they cannot count on sorting to find their country. Even worse, there is an appearance of alphabetical sorting (since the countries are sorted alphabetically within the market) so they are likely to conclude that their country does not exist in the list and go elsewhere.
Context
You see this while logging in.
Expected Behavior
Countries should all be sorted alphabetically as a single group.
Actual Behavior
Countries appear to be grouped by market and sorted within the market.
Possible Fix
Sorting all countries as a single group.
Your Environment