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VidShare (The Truman Platform)

VidShare is a video-based social media simulation platform built with The Truman Platform (see below for more info). In VidShare, users perceive they are participating in a real social media platform similar to YouTube Shorts and TikTok. The platform is fully immersive and allows users to interact with video content and other user comments.

Named after the 1998 film, The Truman Show, The Truman Platform is an open-source, complete social media simulation platform. It was developed as part of a joint effort by the Cornell Social Media Lab (SML), led by former SML post-doc Dominic DiFranzo, to provide researchers a community research infrastructure to conduct social media experiments in ecologically-valid realistic environments. Researchers can create different social media environments with a repertoire of features and affordances that fit their research goals and purposes, while ensuring participants have a naturalistic social media experience.

This current iteration studies effective objections against problematic content on social media.

Change the query parameters of the URL to be directed to the different experimental conditions. See below for more information.

Study 1:

  • Branch: formal_study-official-code
Query parameter Definition Values
obj Indicates the justice type (type of objection) 1, 2

1: Retributive Objection
2: Restorative Objection
m Indicates the justice message 1, 2, 3

1: Message #1
2: Message #2
3: Message #3
off Indicates the offender's moral corrigibility 0, 1, 2

0: No information
1: Repeated Offender
2: First-Time Offender

Study 2:

  • Branch: main
Query parameter Definition Values
obj_1 Indicates the first message 0_1, 0_2, 1_1, 1_2, 2_1, 2_2

0_1: Control Message #1
0_2: Control Message #2
1_1: Retributive Objection Message #1
1_2: Retributive Objection Message #2
2_1: Restorative Objection Message #1
2_2: Restorative Objection Message #2
obj_2 Indicates the second message (if defined) 1_1, 1_2, 2_1, 2_2

1_1: Retributive Objection Message #1
1_2: Retributive Objection Message #2
2_1: Restorative Objection Message #1
2_2: Restorative Objection Message #2

Demo:

Coming soon.

Publications:

Coming soon.

Previous Research:

Zhao, P., Bazarova, N. N., DiFranzo, D., Hui, W., Kizilcec, & Margolin, D. (2024). Standing up to problematic content on social media: which objection strategies draw the audience’s approval? Journal of Computer-Mediated Communication, 29(1). https://doi.org/10.1093/jcmc/zmad046

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