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Behaviorly

Welcome to the central repository for Behaviorly, a comprehensive platform dedicated to providing remote, high-quality certification and training for Registered Behavior Technicians (RBTs). Behaviorly aims to bridge the gap between terminology and hands-on experience by offering accessible 40-hour training courses (both live and self-paced), 1-on-1 mentorship, individualized exam preparation, and skills assessments.

Project Structure.

This project directory serves as the centralized workspace for all of Behaviorly's business, marketing, product, and technical assets. It is organized into the following key domains:

🌐 Site (/Site)

The static frontend website for Behaviorly, showcasing our offerings and allowing users to sign up or request consultations.

  • Built with HTML5, Bootstrap 5, and custom CSS.
  • Includes key landing pages: index.html, certification.html, individuals.html, teams.html, products.html, and resources.html.
  • Features a PHP-based webform for contact requests.

🎨 UX & User Stories (/UX & User Stories)

The product design and functional requirements driving the Behaviorly platform.

  • Customer Journey Maps & User Flows: Visualizing the path users take from discovery to certification.
  • User Stories & Functionality: Detailed requirements for the LMS, including progress tracking, module completion, and assessment scoring.
  • Site Structure & CTA Documents: Outlines the architecture of the website and key call-to-action strategies.

📈 Marketing (/Marketing)

Strategic assets and planning documents for brand growth and outreach.

  • Social Media Strategy & Content Calendar: Extensive competitor analysis, strategy audits, and planned content for the year.
  • Playbooks & Notes: The core marketing playbook and ongoing strategic notes.
  • Interviews: RBT interview questions and screening documents to better understand our target audience.

💼 Sales (/Sales)

Outreach and conversion materials for the sales team.

  • Contact & Hit-Lists: Trackers for potential leads and target organizations.
  • Templates: Standardized sales emails, talking points, and outreach templates.
  • Collateral: Promotional flyers (e.g., Behaviorly Flyer.pdf) used for B2B and B2C sales.

📚 LMS Research (/LMS Research)

Documentation and analysis for selecting the optimal Learning Management System to host our 40-hour training courses.

  • Includes detailed breakdowns and feature comparisons of various LMS providers to ensure our technical platform meets our user story requirements (such as time tracking and score reporting).

Core Offerings

  • Live Video Training: Interactive sessions with instructors and peers, including roleplay scenarios.
  • Self-Paced Training: Flexible learning timelines for parents, professionals, and students.
  • 1-on-1 Mentoring: Live mentorship sessions for difficult concepts and exam preparation.
  • Assessments & Test Prep: Compliant skills assessments and comprehensive study materials (quizlets, practice exams).

Getting Started (Website)

To view the site locally:

  1. Navigate to the /Site directory.
  2. Open index.html in any modern web browser.
  3. Note: The contact form (webform.php) requires a local PHP server environment to process form submissions.

© 2023 Behaviorly. All rights reserved.

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