Lead Magnet Generator

Portfolio MVP for creating AI-assisted lead magnets, publishing opt-in pages, and collecting leads in a local dashboard.

This is not presented as a live SaaS with paying users. It is a verifiable product demo: it builds from a clean clone, runs without OAuth, supports a local SQLite database, and falls back to deterministic demo content when no AI key is configured.

Portfolio Links

Link	Status
Public demo	Not deployed yet
Source code	github.com/rownap/lead-magnet-generator
Local verification	Build, lint, audit, database setup, generation API, opt-in page, lead capture

Current Status

Area	Status
Marketing page	Implemented
Demo dashboard	Implemented
Lead magnet wizard	Implemented
AI generation	Implemented with Gemini when configured; deterministic fallback otherwise
Campaign and opt-in pages	Implemented
Lead capture and CSV export	Implemented
Auth	Demo workspace only; OAuth is intentionally not required
Payments	Not implemented; pricing copy is product-roadmap packaging
Live deployment	Not published yet

Verified Locally

These checks pass from this repository:

npm ci
npm run lint
npm run build
npm audit --audit-level=moderate
npm run db:setup
npm run dev

API smoke tested:

• POST /api/lead-magnets/generate
• POST /api/campaigns
• POST /api/leads
• GET /api/leads/list
• GET /l/[slug]
• GET /l/[slug]/thank-you

Quick Start

npm ci
npm run db:setup
npm run dev

Open http://localhost:3000, then use the demo dashboard at /dashboard.

Optional AI generation:

cp .env.example .env.local
# set GEMINI_API_KEY in .env.local

Without GEMINI_API_KEY, the app still works and creates deterministic demo lead magnet content.

Tech Stack

Layer	Technology
Frontend	Next.js 16, React 19, TypeScript, Tailwind CSS
Backend	Next.js API routes
Database	Prisma ORM with local SQLite
AI	Gemini API via @google/generative-ai, with local fallback
UI	Framer Motion, Lucide icons

Product Flow

1. Create a lead magnet from the dashboard wizard.
2. Generate outline and Markdown content.
3. Create a campaign with opt-in copy.
4. Share /l/[slug].
5. Capture name and email.
6. Export collected leads as CSV.

Deployment Notes

The current repo is optimized for local portfolio verification. Before production deployment:

• Replace the demo workspace with real authentication.
• Move from SQLite to managed Postgres.
• Add rate limits and abuse protection to public lead capture.
• Add email delivery or ESP integration.
• Replace roadmap pricing with real billing or remove it.

Repository Hygiene

• No OAuth provider is required for the demo.
• No secrets are required to build.
• npm audit --audit-level=moderate currently reports zero vulnerabilities.
• Local database files are ignored by git.