AI-powered Facebook ad comment management. Auto-reply to buyers, hide spam, detect intent, boost ROAS.
Every Facebook advertiser faces the Comment Tax — and most don't even realize it. Effective social media comment management isn't optional anymore; it's a critical part of facebook page automation:
- Negative comments on ads can increase CPC by 40–85% — Facebook's algorithm treats poor comment sentiment as a quality signal
- Buyer questions go unanswered for hours — by then, the lead is gone. AI auto reply on Facebook solves this instantly
- Manual moderation doesn't scale: a single ad can generate 100+ comments per day
- Competitor spam and trolls erode your brand reputation in public
The result: wasted ad spend, lost leads, and damaged brand perception.
| ~1.7s avg moderation | <60s AI reply | +10% ROAS | 24/7 automated | All languages |
|---|---|---|---|---|
| Spam hidden before anyone sees it | Every comment gets a reply | Average improvement in first month | Nights, weekends, holidays | Auto-detects and responds in any language |
Auto-reply to ad comments and DMs with context-aware AI. Convert 28% more conversations into sales while cutting manual work to zero.
Connect multiple Facebook Pages, customize AI agents per client — ideal for agencies managing 5, 20, or unlimited pages.
Your AI agents never sleep. Every comment gets a reply in under 60 seconds — nights, weekends, holidays. No leads lost to time zones.
Spam and negative comments detected and hidden in ~1.7 seconds. Protect your brand reputation automatically across all ad campaigns.
Control all your AI agents, replies, and conversations from one dashboard — organized, prioritized, and easy to track.
See which replies drive sales. Track conversion data, response rates, and engagement metrics to optimize your ad ROAS.
AI reads the images, text, and context of your ad creative to craft replies that are relevant to what's being advertised — not generic responses.
Built on Meta's Official Graph API — fully compliant, zero ban risk. No browser hacks or scraping workarounds.
Set your brand voice, upload product info to the knowledge base, and activate. Your AI agent is live in minutes, not days.
Link your Facebook Pages via secure Meta OAuth. Select which pages and ad accounts to manage.
Set your brand voice and tone. Upload your knowledge base — product catalogs (PDF), FAQ answers (CSV), brand guidelines, website links. Define moderation rules for spam and negative comments.
Your AI agent goes live immediately. It monitors every comment across all your ads, hiding spam in ~1.7 seconds and replying to genuine questions in under 60 seconds — 24/7.
Rypl's AI classifies every incoming comment into one of 8 intent categories, so you know exactly what your audience wants:
| Intent | Description |
|---|---|
| Purchase | Ready-to-buy signals ("I want this", "How do I order?") |
| Price Inquiry | Asking about cost, discounts, availability |
| Return Request | Refund or exchange inquiries |
| Positive Feedback | Compliments, testimonials, happy customers |
| Complaint | Negative experiences, issues, frustration |
| Support | Help requests, technical questions |
| Product Info | Feature questions, specifications, compatibility |
| Shipping | Delivery times, tracking, shipping costs |
High-value intents (Purchase, Price Inquiry) are prioritized and answered instantly with accurate product data from your knowledge base.
Upload your business data so the AI replies with accurate, specific information — not generic responses:
| Source Type | Format | Example |
|---|---|---|
| Product Catalog | Full product listings with prices, specs, images | |
| FAQ Answers | CSV | Pre-approved answers to common questions |
| Brand Voice | TXT | Tone guidelines, terminology, do's and don'ts |
| Website | URL | Your store or landing page for real-time data |
| Database | Structured data | Customer segments, inventory levels |
| User Comments | Logs | Previous customer interactions and feedback |
| Conversation History | Logs | Past interactions for context continuity |
| Simple | Pro ⭐ | Ultra | |
|---|---|---|---|
| Best for | Solopreneurs getting started | Teams serious about ROAS | Agencies & high-volume brands |
| Monthly | $19/mo | $49/mo | $89/mo |
| Yearly | $15/mo | $39/mo | $71/mo |
| AI Model | GPT-4 mini | GPT-4.1 | GPT-5 (latest) |
| FB Accounts | 1 | Up to 5 | Unlimited |
| Pages | Up to 3 | Up to 20 | Unlimited |
| AI Agents | 2 | Unlimited | Unlimited |
| Replies | Basic templates | Context-aware | Full conversational memory |
| Intent Detection | — | ✅ | ✅ |
| Knowledge Base | — | ✅ | ✅ |
| Post Content Analysis | — | ✅ | ✅ |
| Conversation Memory | — | — | ✅ |
| Priority Support | — | — | ✅ |
| Start trial → | Start trial → | Start trial → |
All plans include a 7-day free trial. Cancel anytime.
How Rypl compares to other Facebook comment management tools:
| Feature | Rypl | NapoleonCat | ManyChat | AgoraPulse | ReplyZen |
|---|---|---|---|---|---|
| Facebook ad-specific | ✅ | ❌ General social | ❌ Chatbot flows | ❌ General social | |
| AI auto-replies | ✅ Context-aware | ❌ Rules-based | ❌ Manual templates | ||
| Moderation speed | ~1.7s | Minutes | N/A | Minutes | Variable |
| Intent detection | ✅ 8 categories | ❌ | ❌ | ❌ | ❌ |
| Knowledge base | ✅ PDF, CSV, URLs | ❌ | ❌ | ❌ | ❌ |
| Conversation memory | ✅ (Ultra) | ❌ | ❌ | ❌ | ❌ |
| Multi-language | ✅ All languages | ||||
| Meta Official API | ✅ | ✅ | ✅ | ✅ | ✅ |
| Starting price | $19/mo | $79/mo | $15/mo | $79/user/mo | $29/mo |
Auto-reply to "How much?", "Is this available?", and "Does it come in blue?" with real product data from your catalog. Hide competitor spam. Convert comment traffic into checkout completions.
Manage 20+ client Facebook Pages from one dashboard. Each client gets their own AI agent with custom brand voice, knowledge base, and moderation rules. Scale without hiring.
Handle appointment inquiries, pricing questions, and support tickets from ad comments automatically. Route high-intent leads to your sales team.
Protect ad comments from competitor sabotage and negative spam. Maximize conversion rates from paid traffic with instant, on-brand replies.
Meta Graph API · OpenAI · Cloudflare · Supabase · Jina · Anthropic
| Website | rypl.is |
| App | app.rypl.is |
| Documentation | rypl-ai.github.io |
| Blog | blog.rypl.is |
| Contact | hey@rypl.is |
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