#
supply-side-platform
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PubMatic — independent supply-side platform (SSP) for programmatic advertising
identity adtech ssp advertising header-bidding prebid curation openrtb supply-side-platform ctv connected-tv programmatic-advertising retail-media agentic-ai mobile-advertising commerce-media openwrap auction-packages
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Updated
May 25, 2026
OpenX — independent programmatic ad exchange and SSP
identity adtech ssp advertising header-bidding prebid curation openrtb supply-side-platform ctv display-advertising real-time-bidding programmatic-advertising ad-exchange video-advertising
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Updated
May 25, 2026
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